| DO YOU REMEMBER THIS CLASSIC SCENE FROM "I LOVE LUCY"? It's a GREAT representation of what COULD happen on your news feed, if it weren't for some behind-the-scene tweaks from Facebook. On an average day, you may have 1,500 potential stories from all of the people, groups, and pages that you follow. It's just too much. Based on feedback (likes, comments, shares, hides), these stories are prioritized and an average of 300 stories are actually displayed. |
What does this mean for your business page? To get your stories seen, you will either need to PAY for advertising OR create a QUALITY-MIX OF FABULOUS CONTENT that your readers seek out, view, and interact with regularly.
Regular engagement is key.
Regular engagement is key.