DAY OF CELEBRATION YESTERDAY FOR MY CLIENT, Tim Greenleaf Quarter Horses, who celebrated reaching 1,800 fans on Facebook. This milestone was made even more special because he has a 0 fan loss average in 6 months, has the largest market share of all of his regional competitors, and marks an engagement rate between 9-18% per post almost daily. He uses no paid advertising and is clearly spot-on with his target market. ***Remember, number of fans is not as important as your engagement rate. Engagement rates are the #1 credible metric for quantifying a brand's success.***
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